Forward Podcast 38 :: Susan Reynolds’ Frozen PEAS Community
Forward Podcast 38 is an inspirational story of connection as Paull Young takes a look at the Frozen Peas Community that has risen up in support of Susan Reynolds.
Susan blogs at Case Notes from the Artsy Asylum and is recognized as one of the ‘most loved’ members of the Twitter Community. In December Susan was diagnosed with breast cancer - a journey she has been tracking at a new blog, Boobs on Ice and via her extensive Twitter network. As Susan began her personal battle, a remarkable story of connection and community sprung up as her online friends activated a support network through Twitter and other blogs in solidarity with Susan.
This resulted in the Frozen Pea Fund, a fundraising effort to support breast cancer research. If you’re new to this story, it has already been told better than I am able in the Washington Post. The author of that Washington Post piece, Craig Colgan (who also blogs at The Municipalist), joins us for this podcast as he discusses how he found this story through social media, took it through the editorial process and then joined the Twitter community (as @ccwriter) to follow the story even further.
It’s an inspirational story of the power of connection, caring and community. The story still continues and you can be a part of it by supporting the Frozen Pea Fund in any way you are able.
Show Notes
00:15: Paull introduces the podcast.
01:30: The interview begins as Susan Reynolds and Craig Colgan introduce themselves and share where they can be found on the web.
05:10: Susan, Paull and Craig explain what Twitter is (and Paull points to our earlier podcast on Twitter with Doug Haslem.)
06:30: Susan tells the story about the growth of her online community through Twitter and other social media venues.
10:30: Susan shares the back story that leads to her diagnosis with breast cancer and the story of the day she was diagnosed.
14:30: Susan continues to tell the story of the day she was diagnosed, including how she was Tweeting from her phone at the Dr’s surgery, without being able to see her friends response.
17:40: Susan tells the beginning of the PEAS as an emblem for her fight and her community.
20:30: Susan and Paull chat about the rise of the PEAvatars as the Twitter community showed their support for Susan by changing their avatars to feature peas as a symbol of support.
23:00: Paull asks Susan about how the rise of the Frozen Pea Fund came about through the work of Connie Reece, Cathleen Rittereiser and others.
25:45: Paull asks Craig how he first came across Susan’s story and how the story developed into his Washington Post piece.
29:30: Craig and Paull discuss the fluid relationship between traditional and social media that occurred around Craig’s WaPo story and Craig explains how the story grew extra legs through the support of the online community.
33:40: Craig shares his thoughts on the power of connection that are highlighted by Susan’s story.
35:50: Susan shares some of the things she has learned, along with some touching examples, from her journey with the PEAS so far.
40:30: Susan provides a call to action, highlighting some of the important ways she sees that people can help.
42:30: Craig points to the lesson he has taken from Susan’s story: “People are looking for reasons to connect, to help each other. People enjoy it, they love it. We forget this… but this shows us that people want to participate and do good”
Forward Podcast 38 - Susan Reynold's and the Frozen PEAS Community [48:16m]: Play Now | Play in Popup | Download (4128)












Great podcast! Thanks for sharing this story with an even wider *village*.
:o)
Comment by AnnOhio — January 15, 2008 @ 11:16 am
[…] Forward Podcast 38: Susan Reynolds’ Frozen PEAS Community […]
Pingback by Frozen Peas: A Case Study « Young Blood PR — January 16, 2008 @ 10:31 am
Man, the ‘conversation’ on this blog is really lively.
Comment by Mike Blume — January 30, 2008 @ 10:28 pm