Forward Podcast 22 :: Young PR Blogging
Forward Podcast 22 is an interview with Stephen Davies of prblogger.com about his experiences as one of the world’s first student PR bloggers and the young PR professional who has been blogging continuously for the longest period of time.
Stephen studied at the University of Sunderland in Northern England and became one of the better known UK PR bloggers during his time there. His blog led him to a move to London for his first job with Edelman and he has since moved to leading UK Consumer agency Frank PR.
In this podcast Stephen looks back at the history of his blog and gives insights into his success. Stephen’s experience with prblogger.com is a great example for other young PR pros and students considering entering the blogosphere to follow.
Show notes:
00:15: Paull Young introduces the podcast.
01:32: Paull introduces Stephen and asks him to describe his thinking when he started his blog two years ago and how it felt as he took his first steps in the blogosphere.
06:00: Stephen describes how he learnt how to blog and use other online tools. He also gives some insight into how he motivates himself to post regularly.
09:45: Paull waxes lyrical on the learning experience available in the PR blogosphere while Stephen describes how heavy blogging can take time away from studies.
11:25: Stephen outlines how blogging helped him land his first job out of PR school.
13:25: Paull asks Stephen if he has a strategy behind his blog and Stephen points to the importnace of having an objective with your writing.
15:05: Stephen describes how his blogging changed as he moved from student life into the ‘real world’.
16:15: Stephen outlines some of the extra benefits he has recieved from blogging, in addition to landing his first job.
18:30: Stephen and Paull give some general advice for students planning on getting involved with social media.
Technorati Tags: public relations, pr, young pr professionals, stephen davies, prblogger, pr blogging, pr blog, student blog
Great interview. I loved all of your insights. Hope a lot of students take both of your experiences to heart.
You two were among the first and best. The key is to take it seriously and focus on your particular interests in PR.
I wish more students would be as assertive and contemplative as you two were - and are. A student blog can be a useful tool in creating a persuasive portfolio. The networking with peers is invaluable, too.
Comment by Robert French — April 15, 2007 @ 10:06 pm
Paull,
I really enjoyed this podcast! As a soon-to-be PR graduate and a new member of the blogging community, I thought your interview with Stephen offered listeners some fascinating knowledge into the inner-workings of blogging and social media.
I definetly agree that blogging, especially for students and young PR professionals, provides an understanding of the PR industry that you can’t achieve in the classroom.
Looking forward to the next podcast!
Comment by Linda Heredia — April 16, 2007 @ 7:41 am
Besides blogging about blogging…does this website provide any analysis of current events and industry trends? Anyone want to say anything re: Don Imus or the Duke players and how communications, the media and PR affected the outcomes of those situations?
This site claims to be a springboard for your PR pros, but there is rarely anything on the site about practical application for anything other than blogging and podcasting.
Comment by Mike Blume — April 18, 2007 @ 10:04 am
Mike, thanks for the feedback. Your criticism of our falling short on keeping up with current issues is duly noted. At one point, we had a contributor focused on that very assignment … but folks get busy with their day (a.k.a. paying) jobs … you know how it goes. We’ll certainly make an effort to improve in that regard.
To address your remark about information for the “practical application for anything other than blogging and podcasting,” I can point you to this post about “public relations” vs. “public affairs.” Or perhaps this one featuring solid advice for all young practioners from Richard Toth. Granted, we do write a lot about PR and new media, but I think that’s out of necessity — we try to present it in a way and from a perspective that makes these new tools more accessible and meaningful to young PR pros. That said, if you look through the rest of our site, I think you’d be overlooking a great deal of good writing from our contributors if you disregard the posts about topics other than new media.
Comment by Erin Caldwell — April 18, 2007 @ 10:50 am
We’ve been talking about blogging at Centennial for a while now. As Paull knows, that’s how he was a celebrity before he even arrived here.
It’s also how we came up with our class blog: porfolio.prblogs.org
Sonja Andic followed suit and did her own podcast series: http://centennialondemand.com/walktheline
Comment by Omar Ha-Redeye — April 24, 2007 @ 9:14 pm