Forward Podcast #17: ‘Focus on Social Media’ with Terry Fallis
For Forward Podcast 17 Terry Fallis, principal of Thornley-Fallis, discusses his agency’s increasing focus on social media and the new skills required in PR graduates.
Terry has had a distinguished career in Canadian politics and public relations and is one half of the fantastic Canadian podcast Inside PR. He has also just started podcasting his first novel ’The Best Laid Plans’.
This is a short 15 minute podcast but it serves as a good example of how PR firms are changing their business to include social media and what this new trend means for young PR’s.
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