What’s in a Name? (2.0)
Paull with two L’s. It’s certainly unique, and it’s caused me plenty of problems over the years. Misspelled school certificates, a single ‘L’ in autograph dedications from my childhood sports heroes, heck, I’ve even got a personalised Ghostbusters book where the fifth ghostbuster is some kid I’ve never met - Paul Young.
For all my childhood chagrin at my unusual name – I’m starting to think it could give me a competitive advantage in a wired world.
Online there are two big positives from having a strange name – It’s a ready made credibility gauge and, of course, Google juice.
Credibility
When I receive an email, blog comment or link from someone, the first step in checking out their credibility is by checking the spelling of my name. I understand that a single ‘L’ can simply be an oversight or a typo, but I know if someone uses the double ‘L’ they’ve taken some time to become familiar with me. That’s an instant boost for their credibility and will always earn brownie points.












