Remember that Edelman roundtable that Luke mentioned a few weeks back? Well, Phil has finished putting together the podcast, so you can view the show notes and listen to it here.
It’s an outstanding listen for our student readers/listeners, as it contains some great real-world perspectives on interviewing, job hunting and other aspects relating to careers in communications. (Be sure to stick around and listen to the outtake, too.)
Warning: I sound really Southern!
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Posted in FAQs and Tips, Job Hunting, Forward News, Public Relations, Misc. Career Insight May 5th, 2006 by Erin Caldwell | 4 comments
This past weekend, I did something that most normal people do. I met up with some people for a little soiree, then went out to some bars.
They weren’t Web 2.0 people. They weren’t bloggers. They had no idea that they were in the presence of Internet famous PR hottitude (go vote for me
), according to ValleyWag. They were PR people, though. Well, some of them were, and others were just normal people with normal jobs, or even online marketers that just don’t care about blogs as they see the click-through value for ad buys.
So, one asked me what I do at the firm. I noted that I am a PR person that specializes in blogging - note that emphasis, as I will get back to it later.
His comment was that blogs are a fad that are going to be killed by lawsuits. Which, well, might be true. Hell, I wrote about the issue of blogs and libel so long ago, I forget what I wrote. And, well, the Maine case makes me seem prescient.
Recently, though, Daniel Bernstein of Bite PR wrote that the killer app of PR is blogging and needs to be handled by the senior counselors of public relations. And, well, he got slammed by some top bloggers - David Parmet wraps it up quite well in a couple of posts, including fisking Bernstein’s response - and Bernstein did an okay job defending against the rabid fans of PR blogging.
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Posted in Public Relations, Marketing, Marcom, New Tools, Reality Check, New Media May 5th, 2006 by Jeremy Pepper | 2 comments